KEY ESSENTIALS IN ANY BICYCLE BILLBOARD ADVERTISING CAMPAIGN INCLUDE:
CLEAR MESSAGE
Ensure your message is concise, memorable, and easy to understand at a glance. Use catchy slogans or visuals that communicate your brand or product effectively.
STRATEGIC PLACEMENT
Choose strategic routes and locations where your target audience is likely to be present. Consider high-traffic areas, popular events, shopping districts, and
neighborhoods with high foot traffic.
MEASUREMENT AND TRACKING
Implement mechanisms to track the effectiveness of your campaign, such as unique promo codes, QR codes, or dedicated landing pages. Monitor metrics like impressions, website visits, and conversions to evaluate the campaign's success.
EYE-CATCHING DESIGN
Design visually appealing graphics that stand out in rural & urban environments. Bold colors, high-quality images, and creative layouts can capture attention and make your ad memorable.
CONSISTENCY
Maintain consistency in branding across all advertising materials, including bike billboards, to reinforce brand recognition and recall.
WEATHER CONSIDERATIONS
Account for weather conditions in your design and material choices to ensure durability and visibility in various weather conditions, especially in Metro Atlanta’s climate.
TARGET AUDIENCE IDENTIFICIATION
Identify your target audience and tailor your message to resonate with their needs, interests, and demographics. Consider the local culture and preferences of the metro Atlanta area.
CALL TO ACTION
Include a clear call to action that prompts viewers to take the desired next step, whether it's visiting your website, calling for more information, or visiting your physical location.
LEGAL COMPLIANCE
Adhere to local regulations and obtain any necessary permits or permissions required for advertising in public spaces.
SAFETY PRECAUTIONS
Prioritize the safety of cyclists and pedestrians by ensuring that bike billboards are operated responsibly and do not pose hazards on roads or sidewalks.
BENEFITS OF OUTDOOR ADVERTISING
Advertisers are struggling to connect with their audiences across an increasingly fragmented customer experience. It’s never been more important to make real connections with people. Outdoor advertising ensures every part of the journey is connected across the physical and digital world. Outdoor advertising delivers scale, impact and reach, with immediacy and flexibility – a powerful proposition for advertisers.
Troy Hollensworth, Owner
ABOUT US
At Ad Pedalers, we are passionate about promoting eco-friendly advertising in today's environmentally conscious market. As the owner of Ad Pedalers, I am a visionary entrepreneur who recognized the potential of combining the effectiveness of outdoor advertising with the green benefits of pedal power.
I firmly believe in the power of green advertising and its ability to make a positive difference in the world of marketing and beyond. Under my guidance, Ad Pedalers has become synonymous with creativity, efficiency, and environmental responsibility.
As a minority-owned business, Ad Pedalers is committed to providing high-impact advertising solutions while minimizing our carbon footprint. I have always been passionate about sustainability and innovative marketing strategies, and I am proud to have established Ad Pedalers as a leading bicycle billboard advertising company.
I have a personal connection with bicycles as well. I grew up in New York City and used to be a bike messenger. It was one of the most exciting jobs I ever had, but also the most dangerous. Riding bikes has always been a passion of mine, and I am thrilled to have created something I love that promotes sustainability and green living.
Despite my love for New York City, I've lived in beautiful Georgia for twenty years. I'm also a Realtor! I am excited to continue driving Ad Pedalers toward a brighter, more sustainable future.
TYPES OF BUSINESSES
Local Retail Stores
Event Promoters
Fitness and Wellness Centers
Real Estate Agencies
Tourism and Hospitality
Local Services Providers
Nonprofit Organizations
Food and Beverage Businesses
Arts and Entertainment Venues
Local Professional Services
ADVERTISING IN METRO ATLANTA
01
INCREASED VISIBILITY
Bikes can navigate through busy urban areas where traditional advertising methods like billboards may not reach. Your ad will be seen by pedestrians, motorists, and public transit users.
03
TARGETED AUDIENCES
You can target specific neighborhoods, events, or areas where your potential customers are likely to be, allowing for more focused marketing efforts.
05
ECO-FRIENDLY IMAGE
Associating your business with environmentally friendly modes of transportation like biking can enhance your brand image and appeal to eco-conscious consumers.
07
ENGAGEMENT
Bikes can attract attention and spark curiosity, leading to higher levels of engagement with your brand compared to more passive forms of advertising.
02
DIVERSE AUDIENCE
Atlanta is one of the few cities in the United States that offers a diverse population catering to professionals, students, and tourists alike.
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COST-EFFECTIVENESS
Compared to other forms of advertising such as TV or radio ads, advertising on bikes can be relatively inexpensive, making it a cost-effective option, especially for small businesses.
06
MOBILE MARKETING
Bikes can cover a larger area than stationary ads, providing exposure to a broader audience. They can also be strategically positioned near key locations such as shopping centers, parks, or event venues.
08
LOCAL PRESENCE
If your business primarily serves the local community, advertising on bikes allows you to strengthen your presence in the area and connect with nearby residents on a more personal level.
FREQUENTLY ASKED QUESTIONS
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What is Ad Pedalers?Ad Pedalers is an eco-friendly advertising company specializing in mobile billboard advertising using bicycles. Our services provide a unique and sustainable way to reach audiences in high-traffic urban areas.
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How does bicycle billboard advertising work?Our trained cyclists ride through predetermined routes with your advertisement displayed on a billboard attached to the bicycle. This allows for high visibility in areas traditional billboards can’t reach.
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What kind of advertisements can I display?Advertising Banners (33x46), from simple text and graphics to more complex and creative designs.
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Can I choose the route for my advertisement?Yes, we work with clients to determine the most effective routes for their target audience, ensuring maximum exposure.
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Is bicycle billboard advertising cost-effective?Yes, it is a cost-effective solution compared to traditional advertising methods, with lower setup and operational costs.
TERMS AND CONDITIONS
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All rates are subject to availability.
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Discounts are available for long-term or bulk bookings.
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Payment is due in advance.
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Changes to ad content may incur additional fees.
For a detailed quote or to discuss a customized campaign, please contact us directly.
*Note: Pricing may vary based on location, market demand, and specific client requirements.*
